This post would like to be an adaptation of "The Handwriting On The Wall", the summary of learned aspects by Haw in the book "Who Moved My Cheese?" written by Dr. Spencer Johnson, and focusing on surfing.
2009/10/29
Who Moved The Swell?
This post would like to be an adaptation of "The Handwriting On The Wall", the summary of learned aspects by Haw in the book "Who Moved My Cheese?" written by Dr. Spencer Johnson, and focusing on surfing.
2009/10/27
CaraBGros. Donostia (SanSebastian) since´66.
2009/10/25
Corporate Partnership. Kenny Dollars. Gotcha.
2009/10/24
Surf Industry. Iker Aguirre. h.o.5 GROUP.
2009/10/22
European Surf Forecasting. Swell-Forecast.com
This site smells like home. I would bet that Tony Butt, Gabi Pérez and friends made the toast for this initiative with "Bizkaiko Txakolina" and "Gernikako Piperrak".
Surf Media. Cutback Free Magazine.
Interesante aunque corta exposición por parte de Marcelo Díaz, de su labor como responsable de la zona norte para Cutback Magazine, y del enfoque característico de esta revista hacia la cultura surfera.
Snow Product. Roberto Buill y Pep Albos. Baqueira-Beret.
2009/10/21
2009/10/20
Surf Media. Surfer Rule.
Surfer Rule nace en 1990 (abril), plena crisis económica. Tras 5 primeros años de "anda-dura" y esfuerzos incesantes por financiar la revista en base a patrocinio de marcas, se va consolidando como proyecto mediatico dirigido al surf.
2009/10/19
Visión actual del Marketing. La web Social.
En esta presentación posteada desde Slideshare, podemos observar la adaptación necesaria que una marca, empresa o iniciativa está obligada a desarrollar para evitar su extinción. Representa la evolución del enfoque del marketing para poder sobrevivir.
Dinámicas de promoción.
En relación al post dirigido a l@s implicad@s del curso, y a los comentarios que ha generado, invito a tod@s l@s interesad@s a revisar el enlace del título de este artículo.
2009/10/15
To Kelly "the martian" Slater
We all know you´re one step beyond, Kelly "the martian" Slater. The twister arrow on the wave, with creative skills and innovative proposals.
2009/10/14
Three Brasilian Surfers. Mineirinho breaks down the statistics.
Mundaka hiding its wave for next time. Surfers working hardly to adapt in Atxabiribil beach - Sopelana, Bizkaia - to few waves circumstances and the enthusiasm of the young guy in progression, looking for its place.
And he found it step by step.
And he found it step by step.
2009/10/10
A l@s implicad@s en el curso.
Este blog es una herramienta de almacenamiento. Un soporte más ágil que la carpeta que guardaremos todos hasta que probablemente le atrape el polvo.
No Waves so looking for Mushrooms.
Creative thinkers have created and shaped all kind of boards, and they´re still in it. They´ve found ways to live moving around, pulled by the swell that comes and goes like natural magic.
These days with no waves might be curious by one sight. What are they doing? What do they enjoy doing while we´re all waiting for the swell in this stand-by?
Some of them they´re surely making friends at the bar. Who didn´t take a chance to taste more than an excellent meal by the hand of basque gastronomy artists? Sightseeing, shooting photos and giving interviews, playing mental games and twettering and training, making the effort not to get stressed due to the missing essential.
These days with no waves might be curious by one sight. What are they doing? What do they enjoy doing while we´re all waiting for the swell in this stand-by?
Some of them they´re surely making friends at the bar. Who didn´t take a chance to taste more than an excellent meal by the hand of basque gastronomy artists? Sightseeing, shooting photos and giving interviews, playing mental games and twettering and training, making the effort not to get stressed due to the missing essential.
2009/10/09
2009/10/06
El sector femenino reclama su espacio.
Desde asiplanchaba , Maria Bernal lanza una invitación a la mejora para el futuro del curso de Marketing y Management del Surf y los deportes de deslizamiento.
Con buen criterio, y en representación de un colectivo amplio
Con buen criterio, y en representación de un colectivo amplio
18 Australian surfers. Billabong Pro Mundaka 09.
Second day at the BillabongPro9 Mundaka, and it has been called a lay day waiting for a better swell. So far, 8 heats have been played in the first round. Australian surfers had made a good start in it, except for Phillip MacDonald, who had competed with Tiago Pires and had been close to get the next round. There we will see Drew Courtney, Ben Dunn and Kai Otton triying to do their best.
2009/10/05
History of Surf. Lurta Nicolas. Barrika Surf Camp.
Surf Kulturaren bilakaera eta historiaren gaineko jardunaldia. Lurtak jardunaldi interesgarria eskaini digu ikastaroari hasiera emateko.
Aldez aurretik zenbait alderdi zehaztu ditugu, besteen artean:
Aldez aurretik zenbait alderdi zehaztu ditugu, besteen artean:
2009/10/03
Surf Product. Maria Bernal. Sociologa / Investigadora.
En un estudio de campo realizado el 2006 a más de 200 personas en el municipio de Mundaka, la sociologa Maria Bernal determina que:
Surf Product. Basque Tour.
Como primera sesión del módulo referente al enfoque del surf y los deportes de deslizamiento como producto/servicio, estas son algunas claves planteadas:
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